Empresas México

2024 Trends in «Skincare» personal care products

As 2023 draws to a close, it is the optimal time to explore emerging trends in personal care and skincare products. Although 2023 has been a year of innovations and transformations in the beauty industry, 2024 is anticipated to mark an even more significant milestone, especially resonating with the younger generations, who are firmly establishing themselves as passionate consumers in the personal care space.


Dermocosmetics are characterized by being specialized, containing highly effective active ingredients and designed to provide specific benefits or treat certain skin conditions. These products combine effectiveness with accessibility, being safe for most consumers, even without medical supervision. They are also easy to integrate into your daily routine. We are seeing an increase in cosmetic brands launching “dermo” ranges, focused on specific skin needs.


The contemporary consumer is not only aware of what they apply to their skin, but also the environmental impact of their choices. Demand is leaning towards products with biodegradable formulas, not tested on animals, with ecological production processes and sustainable packaging. This ecological awareness will translate into a marked preference towards sustainable brands.


Independent or «indie» brands have captured the interest of younger generations. These consumers value authenticity, want to stand out, and are attracted to brands that prioritize innovation and have a positive impact on the world. These emerging brands offer innovative and differentiated proposals.

According to data from Statista, in the US alone, consumption of skin care products is expected to grow by around 4% in the next year. It is essential to stay informed and adapt to these trends to meet the demands of our customers and stay ahead.

At Laboratorios Anteii, we are distinguished by a tradition of more than 30 years of constant innovation in each product development we carry out. We offer a variety of brands, each with a particular focus: from body treatments that provide firmness, solutions for oily skin, specialized lines for sensitive skin, to disinfectant products. All our products are dermatologically tested and stand out for combining advanced cosmetic technology with quality natural ingredients. We invite you to discover the wide range of products from our featured brands, such as Torongia, ASH Natural Concept, Sopharma, Pocket and many more.

Distributor: Purchasing Center SBG Retail info@retailsbg.com

Anteii Laboratories S.A. of C.V. is a Mexican company founded in 1989, made up of expert professionals in the cosmetic and chemical areas, all of them supported by technical and operational personnel in constant training. Through The Hispanic Retail Chamber and its Purchasing Center SBG Retail begins the distribution and marketing process.

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